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THE PASSIVE REBEL
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THE PASSIVE REBEL
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Anti-Branding
Anti-Brand Workshop
Brand Refresh
The CO-LAB
Digital Product Kit
Contact
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Anti-Brand Workshop
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THE PASSIVE REBEL

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View fullsize Traditional programs? Dead. Boring. Over-engineered. Business is a tricky B, and because she’s so suss, the way we support entrepreneurs has to be just as flexible. My own journey has been anything but linear. I’ve hired experts. Hired
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View fullsize First, Save this post for later. You’re going to need to come back to it often. ——— The perfectionist in you wants to tackle all.the.things. But the entrepreneur in you should be asking a different question entirely: &l
View fullsize sick of feeling lost in the vast sea of the online space? I’m going DEEEPPPP into the number one way to stand out online. Comment “Substack” and I’ll send you the link. This one is 🥶🥶🥶 . . . . . #substack #substackwrit
View fullsize Let’s talk about vanilla. Vanilla is safe. It’s sweet. It’s universally liked. And when it comes to ice cream, vanilla is fine. But when it comes to your brand? Vanilla will keep you overlooked. Underpaid. And wondering why your
View fullsize Q: How do you develop your sense of taste? A: You train it. Taste isn’t magic. It’s not something you’re born with. It’s something you build by paying attention, curating what moves you, and learning to make clear decision
View fullsize Building a brand is a lot like shaving your legs You think it’ll be quick You think you’ve got all the tools You think you’ll get it right the first time But then… You miss a whole patch You cut yourself trying to move
View fullsize It’s cozy, sure. Predictable, even. But it’s also where you’re slowly dying inside. It’s where you rewrite the same to-do list and convince yourself that “thinking about it” is the same as doing something. And I
View fullsize Lukewarm content attracts lukewarm results Don’t be lukewarm Be an ice bath In Chicago Outside, in mid-jan Or, a hot spring in the middle of summer The point is, the middle lane is empty 
Choose a side Here are 4 ways to intentionally po
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kinda social.

kinda awkward.

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